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    Changing Signs Of Truth

    $34.99

    Part I: Signs Of This Book
    Preface –
    The Problem: Christianity Versus Culture Introduction
    The Solution: Exorcising And Exercising Signs
    Part II: Signs Of Christ And Culture
    1. Signs Of The Times: On The Edge Of Cultural Change
    2. Signs Of Gods Word: Following Jesus
    Part III: How Signs Work
    3. Identifying Signs: From Rhetoric To Semiology
    4. Under Signs: Structuralism
    5. Controlling Signs: Ideology And Cultural Studies
    Part IV: Signs Of Faith
    6. Signs Of Deconstruction: Maintaining The House Of Faith
    7. A Place For The Coin: Charles Sanders Peirce
    8. Placing The Coin On Edge: The Trinity
    Part V: Communication In A Pluralistic World
    9. Si(g)ns Of Communication: (In)tolerance Versus The Gift
    10. Antiseptic Bakhtin: Healing Communication
    11. Communicating On The Edge: A Conclusion

    Additional Info
    Do you send the wrong signals when you share the gospel? The importance of signs for communicating truth has been recognized throughout the ages. Crystal L. Downing traces this awareness from biblical texts, through figures from church history like John Wycliffe and William Tyndale, to more recent writers Samuel Taylor Coleridge and C. S. Lewis. In the nineteenth century, this legacy of interest in the activity of signs brought about a new field of academic study. In this book, Downing puts the discipline of semiotics within reach for beginners through analysis of the movements key theorists, Ferdinand de Saussure, Charles Sanders Peirce, Mikhail Bakhtin and others. She then draws out the implications for effective communication of the gospel of Jesus Christ within our shifting cultural landscape. Her fundamental thesis is that “Failure to understand how signs work–as effects of the cultures we seek to affect–inevitably undermines not just our political and moral agendas but, worse, the gospel of Jesus Christ.” Writing with humor, clarity and flare, Downing lucidly explains the sophisticated thinking of leaders in semiotics for nonexperts. Of value to all those interested in communication in any context, this work will be of special interest to students majoring in communications or English or to students in evangelism and preaching courses at the undergraduate and graduate level.

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    SKU (ISBN): 9780830839667
    ISBN10: 0830839666
    Crystal Downing
    Binding: Trade Paper
    Published: June 2012
    Publisher: InterVarsity Press

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