Terry Bacon

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  Elements Of Power

  $22.99

  What do a person’s knowledge, expressiveness, history, character, and attraction have in common? Or his or her role resources, information, network, and reputation? Each is a key to either personal or organizational power, and together they open the complex combination lock on the door of true leadership and irresistible influence. The Elements of Power combines the latest research on the nature of power all over the world with a handy self-assessment and invaluable insight into: – How power works in organizations – How people use and lose power – The relationship between power and leadership – What makes famous people powerful-or what diminishes their power – Sources of power and how to build each one – Leading and influencing others more effectively Complete with “Portraits in Power” examining key business figures and world leaders alike, the full effect is an accessible and unprecedented pipeline to the many sources and types of internal and external power, including the most valuable of all: the power of will.

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  Behavioral Advantage : What The Smartest Most Successful Companies Do Diffe

  $25.00

  In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through “behavioral differentiation” — going beyond superior products and dependable service to connect with customers at every touchpoint. The Behavioral Advantage broadens the concept, applying behavioral differentiation to the business-to-business arena. The best B2B companies depend on a multifront approach to business interaction, and The Behavioral Advantage reveals the secrets behind what is essentially a chess game with competitors. To win the game, companies must develop a carefully plotted opening game, with all internal values, policies, practices, and behaviors fully aligned. A smart and efficient middle game lets the company build and strengthen its position, and the endgame assures victory and lays the groundwork for future business. Just as individual customers do, B2B customers remember those companies whose behavior consistently and significantly outshines even strong competitors. These firms create a lasting advantage — and reap the profits that come with it.

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